Industrial Designer · Chengdu, China
Products that people can use,
factories can build,
and markets accept.
I lead IDING DESIGN (意町设计), an industrial design studio founded in 2007. We take products from concept to mass production — exterior, structure, CMF, prototyping and production follow-up.
Selected work

Z CAM EVF Electronic Viewfinder
Lightweight aluminum alloy design, blind operation support, integration and interfaces, optimized for professional video shooting.

E2 Professional Cinema Camera
E2 cinema camera with color depth and engine; supports remote control and multi-camera sync.

Lower Limb Exoskeleton
Lower Limb Exoskeleton: an efficient rehabilitation assistive device that enhances stability and motion control.

6DOF MR Glasses
Glasses: Immersive experience merging reality and the virtual, offering advanced interaction and realism.

AMR for Airport Baggage Handling
Aviation logistics robots improve baggage handling efficiency, reduce contact risk, and optimize infrastructure needs.

Panda Train · Chengdu
Panda Train · Chengdu takes “Rhythm of Mountains and Rivers” as its theme, bringing Sichuan’s landscapes and history into the train design.

Rongyao - Torch Design Concept for The World Games 2025 Chengdu
Rongyao, a torch concept from Chengdu, was shortlisted for the 12th World Games torch design from more than 270 entries worldwide.

Party Rocker HP100 Portable Party Speaker
Portable party speaker with powerful sound, vibrant lighting, smart connectivity, protection, and easy portability.

Dual-Mode Minimal Lighting
A dual-use protective lamp for home-office users and students, shifting from an eye-care desk lamp to a vintage-inspired hanging lantern in a minimal form.

Skin Detection Device
An industrial design project exploring continuous surfaces, facial posture during detection, contact points and product expression.

4K Laser TV
Laser TV, minimalist design, blending metal and leather textures, showcasing premium technology and quality aesthetics.

Inspection Robot
An efficient inspection robot with a futuristic design that improves efficiency, enables precise patrols, and reduces manpower.
About
IDING DESIGN is a Chengdu-based industrial design studio and a Sichuan Provincial Industrial Design Center, working across medical & health, industrial equipment & robotics, urban transportation, consumer electronics & home appliances, and brand & space.
- 2007 founded
- 200+ clients served
- 23+ award records
- 5 industries
Clients include Dongfang Electric, Hisense, XGIMI, BOE, Intel, CGN and CRRC, among others.
Services
Full-cycle industrial design
From product definition to mass-production delivery.
Structure & CMF
Form, materials and finishes that work within manufacturing constraints.
Interaction & use
Making complex products easy to use correctly in real settings.
Contact
Have a product to design? [email protected]
Studio: iding.net · Tel +86 28 8447 1716